Meat+Poultry - October 2021 - Supp - 8

PRODUCT TRENDS
Bring on the
bison [burgers]
Great Range Bison is fulfilling the growing
consumer demand for ground bison products
By Kimberlie Clyma
kclyma@sosland.com
T
8
he retail and foodservice market for
bison products is growing in the United
States - and Rocky Mountain Natural
Meats' founder and president Bob
Dineen couldn't be happier.
" There's bison product on an awful
lot of grocery store shelves today that
weren't there 20 years ago, " Dineen said. " Our
industry, since it's so small, sort of flies under
the radar a lot of the time. But there's a consumer
out there spending $9 to $10 a pound on
ground bison on a regular basis. "
Henderson, Colo.-based Rocky Mountain
Natural Meats is targeting this consumer with
its line of Great Range Bison branded products.
2021 GROUND MEAT TRENDS + TECHNOLOGY MEAT+POULTRY
The line includes bison sirloin, ribeye, strip loin,
tenderloin, flank and skirt steaks, steak medallions,
stew meat, tri tip and pot roast. But its No.
1 retail item is its 90% lean Great Range Premium
Ground Bison in 1-lb case-ready bricks.
SUPPLY AND DEMAND
In 1987, Dineen started Rocky Mountain Natural
Meats and subsequently introduced the Great
Range Bison brand after managing a ranch in
Colorado in the late '80s and seeing the potential
for a niche market for bison.
Bison burgers are
becoming a popular item
on foodservice menus
around the country.
" There was no consistency in the products
before, " he explained. Dineen tried to solve that
problem by focusing on quality animals that
would yield quality product.
For the first 10 years, the Great Range Bison
product was mostly sold in the Denver area -
at retailers such as King Sooper's, Safeway and
Albertsons. The brand also had a decent presence
in the foodservice market in Denver.
In 1998, Rocky Mountain Natural Meats
started producing its bison products in the production
facility it built in Denver. At that time,
slaughter and fabrication were outsourced to
other facilities, but the cutting and grinding was
done in-house.
Photos: Rocky Mountain Natural Meats LLC

Meat+Poultry - October 2021

Table of Contents for the Digital Edition of Meat+Poultry - October 2021

Meat+Poultry - October 2021 - Intro
Meat+Poultry - October 2021 - VDG -1
Meat+Poultry - October 2021 - VDG -2
Meat+Poultry - October 2021 - 1
Meat+Poultry - October 2021 - 2
Meat+Poultry - October 2021 - 3
Meat+Poultry - October 2021 - 4
Meat+Poultry - October 2021 - 5
Meat+Poultry - October 2021 - 6
Meat+Poultry - October 2021 - 7
Meat+Poultry - October 2021 - 8
Meat+Poultry - October 2021 - 9
Meat+Poultry - October 2021 - 10
Meat+Poultry - October 2021 - 11
Meat+Poultry - October 2021 - 12
Meat+Poultry - October 2021 - 13
Meat+Poultry - October 2021 - 14
Meat+Poultry - October 2021 - 15
Meat+Poultry - October 2021 - 16
Meat+Poultry - October 2021 - 17
Meat+Poultry - October 2021 - 18
Meat+Poultry - October 2021 - 19
Meat+Poultry - October 2021 - 20
Meat+Poultry - October 2021 - 21
Meat+Poultry - October 2021 - 22
Meat+Poultry - October 2021 - 23
Meat+Poultry - October 2021 - 24
Meat+Poultry - October 2021 - 25
Meat+Poultry - October 2021 - 26
Meat+Poultry - October 2021 - 27
Meat+Poultry - October 2021 - 28
Meat+Poultry - October 2021 - 29
Meat+Poultry - October 2021 - 30
Meat+Poultry - October 2021 - 31
Meat+Poultry - October 2021 - 32
Meat+Poultry - October 2021 - 33
Meat+Poultry - October 2021 - 34
Meat+Poultry - October 2021 - 35
Meat+Poultry - October 2021 - 36
Meat+Poultry - October 2021 - 37
Meat+Poultry - October 2021 - 38
Meat+Poultry - October 2021 - 39
Meat+Poultry - October 2021 - 40
Meat+Poultry - October 2021 - 41
Meat+Poultry - October 2021 - 42
Meat+Poultry - October 2021 - 43
Meat+Poultry - October 2021 - 44
Meat+Poultry - October 2021 - 45
Meat+Poultry - October 2021 - 46
Meat+Poultry - October 2021 - 47
Meat+Poultry - October 2021 - 48
Meat+Poultry - October 2021 - 49
Meat+Poultry - October 2021 - 50
Meat+Poultry - October 2021 - 51
Meat+Poultry - October 2021 - 52
Meat+Poultry - October 2021 - 53
Meat+Poultry - October 2021 - 54
Meat+Poultry - October 2021 - 55
Meat+Poultry - October 2021 - 56
Meat+Poultry - October 2021 - 57
Meat+Poultry - October 2021 - 58
Meat+Poultry - October 2021 - 59
Meat+Poultry - October 2021 - 60
Meat+Poultry - October 2021 - 61
Meat+Poultry - October 2021 - 62
Meat+Poultry - October 2021 - 63
Meat+Poultry - October 2021 - 64
Meat+Poultry - October 2021 - 65
Meat+Poultry - October 2021 - 66
Meat+Poultry - October 2021 - 67
Meat+Poultry - October 2021 - 68
Meat+Poultry - October 2021 - 69
Meat+Poultry - October 2021 - 70
Meat+Poultry - October 2021 - 71
Meat+Poultry - October 2021 - 72
Meat+Poultry - October 2021 - 73
Meat+Poultry - October 2021 - 74
Meat+Poultry - October 2021 - 75
Meat+Poultry - October 2021 - 76
Meat+Poultry - October 2021 - 77
Meat+Poultry - October 2021 - 78
Meat+Poultry - October 2021 - 79
Meat+Poultry - October 2021 - 80
Meat+Poultry - October 2021 - 81
Meat+Poultry - October 2021 - 82
Meat+Poultry - October 2021 - 83
Meat+Poultry - October 2021 - 84
Meat+Poultry - October 2021 - 85
Meat+Poultry - October 2021 - 86
Meat+Poultry - October 2021 - 87
Meat+Poultry - October 2021 - 88
Meat+Poultry - October 2021 - 89
Meat+Poultry - October 2021 - 90
Meat+Poultry - October 2021 - 91
Meat+Poultry - October 2021 - 92
Meat+Poultry - October 2021 - 93
Meat+Poultry - October 2021 - 94
Meat+Poultry - October 2021 - 95
Meat+Poultry - October 2021 - 96
Meat+Poultry - October 2021 - 97
Meat+Poultry - October 2021 - 98
Meat+Poultry - October 2021 - 99
Meat+Poultry - October 2021 - 100
Meat+Poultry - October 2021 - Supp -1
Meat+Poultry - October 2021 - Supp - 2
Meat+Poultry - October 2021 - Supp - 3
Meat+Poultry - October 2021 - Supp - 4
Meat+Poultry - October 2021 - Supp - 5
Meat+Poultry - October 2021 - Supp - 6
Meat+Poultry - October 2021 - Supp - 7
Meat+Poultry - October 2021 - Supp - 8
Meat+Poultry - October 2021 - Supp - 9
Meat+Poultry - October 2021 - Supp - 10
Meat+Poultry - October 2021 - Supp - 11
Meat+Poultry - October 2021 - Supp - 12
Meat+Poultry - October 2021 - Supp - 13
Meat+Poultry - October 2021 - Supp - 14
Meat+Poultry - October 2021 - Supp - 15
Meat+Poultry - October 2021 - Supp - 16
Meat+Poultry - October 2021 - Supp - 17
Meat+Poultry - October 2021 - Supp - 18
Meat+Poultry - October 2021 - Supp - 19
Meat+Poultry - October 2021 - Supp - 20
Meat+Poultry - October 2021 - Supp - 21
Meat+Poultry - October 2021 - Supp - 22
Meat+Poultry - October 2021 - Supp - 23
Meat+Poultry - October 2021 - Supp - 24
Meat+Poultry - October 2021 - Supp - 25
Meat+Poultry - October 2021 - Supp - 26
Meat+Poultry - October 2021 - Supp - 27
Meat+Poultry - October 2021 - Supp - 28
Meat+Poultry - October 2021 - Marel - 1
Meat+Poultry - October 2021 - Marel - 2
Meat+Poultry - October 2021 - Marel - 3
Meat+Poultry - October 2021 - Marel - 4
Meat+Poultry - October 2021 - Marel - 5
Meat+Poultry - October 2021 - Marel - 6
Meat+Poultry - October 2021 - Marel - 7
Meat+Poultry - October 2021 - Marel - 8
https://digital.meatpoultry.com/sosland/mp/meatpoultry-october-2021
https://digital.meatpoultry.com/sosland/mp/special-supplement-ground-meat-trends-technology-october-2021
https://digital.meatpoultry.com/sosland/mp/meatpoultry-september-2021
https://digital.meatpoultry.com/sosland/mp/meatpoultry-august-2021
https://digital.meatpoultry.com/sosland/mp/meatpoultry-july-2021
https://digital.meatpoultry.com/sosland/mp/meatpoultry-june-2021
https://digital.meatpoultry.com/sosland/mp/meatpoultry-may-2021
https://digital.meatpoultry.com/sosland/mp/special-supplement-meat-alternatives-may-2021
https://digital.meatpoultry.com/sosland/mp/meatpoultry-april-2021
https://digital.meatpoultry.com/sosland/mp/meatpoultry-march-2021
https://digital.meatpoultry.com/sosland/mp/2021_02_01
https://digital.meatpoultry.com/sosland/mp/2021_01_01
https://digital.meatpoultry.com/sosland/mp/2020_12_01
https://digital.meatpoultry.com/sosland/mp/2020_11_01
https://digital.meatpoultry.com/sosland/mp/2020_10_01
https://digital.meatpoultry.com/sosland/mp/2020_09_01
https://digital.meatpoultry.com/sosland/mp/2020_08_01
https://digital.meatpoultry.com/sosland/mp/2020_07_01
https://digital.meatpoultry.com/sosland/mp/2020_06_01
https://digital.meatpoultry.com/sosland/mp/2020_05_01
https://digital.meatpoultry.com/sosland/mp/2020_04_01
https://digital.meatpoultry.com/sosland/mp/2020_03_01
https://digital.meatpoultry.com/sosland/mp/2020_02_01
https://digital.meatpoultry.com/sosland/mp/2020_01_01
https://digital.meatpoultry.com/sosland/mp/2019_12_01
https://digital.meatpoultry.com/sosland/mp/2019_11_01
https://digital.meatpoultry.com/sosland/mp/2019_10_01
https://digital.meatpoultry.com/sosland/mp/2019_09_01
https://digital.meatpoultry.com/sosland/mp/2019_08_01
https://digital.meatpoultry.com/sosland/mp/2019_07_11
https://digital.meatpoultry.com/sosland/mp/2019_06_01
https://digital.meatpoultry.com/sosland/mp/2019_05_01
https://digital.meatpoultry.com/sosland/mp/2019_04_01
https://digital.meatpoultry.com/sosland/mp/2019_03_01
https://digital.meatpoultry.com/sosland/mp/2019_02_01
https://digital.meatpoultry.com/sosland/mp/2019_01_01
http://digital.meatpoultry.com/sosland/mp/2018_12_01
http://digital.meatpoultry.com/sosland/mp/2018_11_01
http://digital.meatpoultry.com/sosland/mp/2018_10_01
http://digital.meatpoultry.com/sosland/mp/2018_09_01
http://digital.meatpoultry.com/sosland/mp/2018_08_01
http://digital.meatpoultry.com/sosland/mp/2018_07_01
http://digital.meatpoultry.com/sosland/mp/2018_06_01
http://digital.meatpoultry.com/sosland/mp/2018_05_01
http://digital.meatpoultry.com/sosland/mp/2018_04_01
http://digital.meatpoultry.com/sosland/mp/2018_03_01
https://www.nxtbook.com/sosland/mp/2018_02_01
https://www.nxtbook.com/sosland/mp/2018_01_01
https://www.nxtbook.com/sosland/mp/2017_12_01
https://www.nxtbook.com/sosland/mp/2017_11_01
https://www.nxtbook.com/sosland/mp/2017_10_01
https://www.nxtbook.com/sosland/mp/2017_09_01
https://www.nxtbook.com/sosland/mp/2017_08_01
https://www.nxtbook.com/sosland/mp/2017_07_01
https://www.nxtbook.com/sosland/mp/2017_06_01
https://www.nxtbook.com/sosland/mp/2017_05_01
https://www.nxtbook.com/sosland/mp/2017_04_01
https://www.nxtbook.com/sosland/mp/2017_03_01
https://www.nxtbook.com/sosland/mp/2017_02_01
https://www.nxtbook.com/sosland/mp/2017_01_01
https://www.nxtbook.com/sosland/mp/2016_12_01
https://www.nxtbook.com/sosland/mp/2016_11_01
https://www.nxtbook.com/sosland/mp/2016_10_01
https://www.nxtbook.com/sosland/mp/2016_09_01
https://www.nxtbook.com/sosland/mp/2016_08_01
https://www.nxtbook.com/sosland/mp/2016_07_01
https://www.nxtbook.com/sosland/mp/2016_06_01
https://www.nxtbook.com/sosland/mp/2016_05_01
https://www.nxtbook.com/sosland/mp/2016_04_01
https://www.nxtbook.com/sosland/mp/2016_03_01
https://www.nxtbook.com/sosland/mp/2016_02_01
https://www.nxtbook.com/sosland/mp/2016_01_01
https://www.nxtbook.com/sosland/mp/2015_12_01
https://www.nxtbook.com/sosland/mp/2015_11_01
https://www.nxtbook.com/sosland/mp/2015_10_01
https://www.nxtbook.com/sosland/mp/2015_09_01
https://www.nxtbook.com/sosland/mp/2015_08_01
https://www.nxtbook.com/sosland/mp/2015_07_01
https://www.nxtbook.com/sosland/mp/2015_06_01
https://www.nxtbook.com/sosland/mp/2015_05_01
https://www.nxtbook.com/sosland/mp/2015_04_01
https://www.nxtbook.com/sosland/mp/2015_03_01
https://www.nxtbook.com/sosland/mp/2015_02_01
https://www.nxtbook.com/sosland/mp/2015_01_01_mp
https://www.nxtbook.com/sosland/mp/2014_12_01
https://www.nxtbook.com/sosland/mp/2014_11_01
https://www.nxtbook.com/sosland/mp/2014_10_01
https://www.nxtbook.com/sosland/mp/2014_09_01
https://www.nxtbook.com/sosland/mp/2014_08_01
https://www.nxtbook.com/sosland/mp/2014_07_01
https://www.nxtbook.com/sosland/mp/2014_06_01
https://www.nxtbook.com/sosland/mp/2014_05_01
https://www.nxtbook.com/sosland/mp/2014_04_01
https://www.nxtbook.com/sosland/mp/2014_03_01
https://www.nxtbook.com/sosland/mp/2014_02_01
https://www.nxtbook.com/sosland/mp/2014_01_01
https://www.nxtbook.com/sosland/mp/2013_12_01
https://www.nxtbook.com/sosland/mp/2013_11_01
https://www.nxtbook.com/sosland/mp/2013_10_01
https://www.nxtbook.com/sosland/mp/2013_09_01
https://www.nxtbook.com/sosland/mp/2013_08_01
https://www.nxtbook.com/sosland/mp/2013_07_01
https://www.nxtbook.com/sosland/mp/2013_06_01
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https://www.nxtbook.com/sosland/mp/2012_12_01
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