MEAT+POULTRY - November 2024 - 85
SPONSORED CONTENT
What Makes European Beef
from Ireland Diff erent?
Thanks to the stringent safety and production standards of the European
Union, European Beef from Ireland has been verifi ed under the USDA's Process
Verifi ed Program (PVP). This certifi cation guarantees US consumers with
consistent and exceptional quality, affi rming eight approved claims: Irish Grass
Fed Beef, Pasture Raised Beef, Certifi ed Sustainability Scheme, Raised on
Family Farms, Hormone-Free, Responsible Antibiotic Use, Complete Farm to
Fork Traceability, and Certifi ed Quality Assured Farms.
Bord Bia - the Irish Food Board - has implemented the Process Verifi ed Points
(PVP) Program that ensures only the highest quality of meat is available to
consumers. Because European Beef from Ireland is supported by rigorous EU
food safety regulations, their products not only lead the way in sustainable
farming practices across Europe, but they also boast a distinct and versatile
fl avor and texture. This quality is a result of the sustainably raised European/
Irish cattle, which are exclusively fed on grass from the lush, rolling hills of the
Irish countryside. The backbone of the PVP program that ensures this quality is
the use of clearly defi ned, implemented, and transparent process points, which
have been independently verifi ed by a qualifi ed AMS1 auditor
The Process Verifi ed Program is underpinned by the Bord Bia Quality
Assurance Schemes both at farm and at processor levels. Certifi cation to the
Sustainable Beef and Lamb Assurance Scheme (SBLAS) standards confi rms that
the farmer produces live animals that meet with the required market, food
safety, animal welfare and environmental standards.
www.eubeefl amb.eu
Funded by the European Union. Views and opinions expressed are, HOWEVER, those of the author(s) only and do not necessarily refl ect
those of the European Union or the European Research Executive Agency (REA). Neither the European Union nor the granting authority
can be responsible for them.
https://www.instagram.com/eubeefandlamb.us/
https://www.linkedin.com/company/european-beef-and-lamb-us/
http://www.eubeeflamb.eu
MEAT+POULTRY - November 2024
Table of Contents for the Digital Edition of MEAT+POULTRY - November 2024
MEAT+POULTRY - November 2024 - Intro
MEAT+POULTRY - November 2024 - 1
MEAT+POULTRY - November 2024 - 2
MEAT+POULTRY - November 2024 - 3
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MEAT+POULTRY - November 2024 - VDGa
MEAT+POULTRY - November 2024 - VDGb
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https://digital.meatpoultry.com/sosland/mp/meatpoultry-december-2024
https://digital.meatpoultry.com/sosland/mp/meatpoultry-november-2024
https://digital.meatpoultry.com/sosland/mp/meatpoultry-october-2024
https://digital.meatpoultry.com/sosland/mp/meatpoultry-september-2024
https://digital.meatpoultry.com/sosland/mp/meatpoultry-august-2024
https://digital.meatpoultry.com/sosland/mp/meatpoultry-july-2024
https://digital.meatpoultry.com/sosland/mp/meatpoultry-june-2024
https://digital.meatpoultry.com/sosland/mp/meatpoultry-may-2024
https://digital.meatpoultry.com/sosland/mp/meatpoultry-april-2024
https://digital.meatpoultry.com/sosland/mp/meatpoultry-march-2024
https://digital.meatpoultry.com/sosland/mp/special-supplement-bacon-trends-technology-march-2024
https://digital.meatpoultry.com/sosland/mp/meatpoultry-february-2024
https://digital.meatpoultry.com/sosland/mp/meatpoultry-january-2024
https://digital.meatpoultry.com/sosland/mp/meatpoultry-december-2023
https://digital.meatpoultry.com/sosland/mp/meatpoultry-november-2023
https://digital.meatpoultry.com/sosland/mp/meatpoultry-october-2023
https://digital.meatpoultry.com/sosland/mp/meatpoultry-september-2023
https://digital.meatpoultry.com/sosland/mp/meatpoultry-august-2023
https://digital.meatpoultry.com/sosland/mp/special-supplement-ground-meat-trends-technology-july-2023
https://digital.meatpoultry.com/sosland/mp/meatpoultry-july-2023
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https://digital.meatpoultry.com/sosland/mp/meatpoultry-may-2023
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https://digital.meatpoultry.com/sosland/mp/special-supplement-bacon-trends-technology-march-2023
https://digital.meatpoultry.com/sosland/mp/meatpoultry-march-2023
https://digital.meatpoultry.com/sosland/mp/meatpoultry-february-2023
https://digital.meatpoultry.com/sosland/mp/meatpoultry-january-2023
https://digital.meatpoultry.com/sosland/mp/meatpoultry-december-2022
https://digital.meatpoultry.com/sosland/mp/meatpoultry-november-2022
https://digital.meatpoultry.com/sosland/mp/meatpoultry-october-2022
https://digital.meatpoultry.com/sosland/mp/special-supplement-ground-beef-trends-technology-september-2022
https://digital.meatpoultry.com/sosland/mp/meatpoultry-september-2022
https://digital.meatpoultry.com/sosland/mp/meatpoultry-august-2022
https://digital.meatpoultry.com/sosland/mp/meatpoultry-july-2022
https://digital.meatpoultry.com/sosland/mp/meatpoultry-june-2022
https://digital.meatpoultry.com/sosland/mp/special-supplement-meat-alternative-trends-and-technology-may-2022
https://digital.meatpoultry.com/sosland/mp/meatpoultry-may-2022
https://digital.meatpoultry.com/sosland/mp/meatpoultry-april-2022
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http://digital.meatpoultry.com/sosland/mp/2005_04_01
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