Meat+Poultry - November 2020 - 82

THE INSIDER

Kroger deploys
CHEFBOT
The Kroger Co.'s Chefbot is ready to raid your
fridge. The grocer's first-generation Twitter
bot, powered by artificial intelligence, helps
users develop recipes based on the groceries
in their refrigerators.
To start, users take a photo of three
ingredients from their refrigerator or pantry,
and then tweet the photo to @KrogerChefbot.
Chefbot's AI analyzes photographs to
recognize nearly 2,000 ingredients, and then scans thousands of unique recipes
on Kroger.com. Chefbot responds to the user's tweet with a list of personalized
recipe recommendations based on the selected ingredients.
"Last year, we launched Kroger's Fresh for Everyone brand transformation
campaign to underscore our commitment and belief that everyone should
have access to fresh, affordable and delicious food," said Mandy Rassi, vice
president of marketing. "Chefbot is one of the ways we're delivering on that
brand promise by making it even easier for our customers to achieve their meal
aspirations, especially as the majority of shoppers are eating meals prepared at
home multiple times a day during the pandemic."

G.O.A.T. snacks
Six-time Super Bowl champion
Tom Brady has a new team and
a new line of prepared meals.
TB12, the health-and-wellness
brand co-founded by Brady and
business partner Alex Guerrero,
launched four new prepared meals
in partnership with subscription
and delivery meal service, The
Good Kitchen.
TB12 Performance Meal line is
inspired by the TB12 lifestyle and
nutrition regimen Brady follows
to stay in top condition as the
oldest active player on an NFL
roster. The meals feature a variety
of protein and vegetarian options,
such as Herb Roasted Chicken
and Vegetables, Roasted Cod with
Succotash and Chermoula Sauce
and Quinoa and Chickpea Pilaf with
Spiced Cauliflower.

Fresh breath of bacon
Mask breath is a thing, so Hormel Foods
tried to make it bearable with its Black
Label Breathable Bacon face covering.
The Hormel Black Label Breathable
Bacon mask is a two-ply, multi-fiber
cloth designed to keep the delicious
smell of bacon always wrapped around
the nose and mouth.

OVERherd
- Monica Kramer McConkey, rural mental health specialist, Eyes on the Horizon
Consulting, speaking about mental health issues impacting the agriculture profession
during the North American Meat Institute's virtual Animal Care & Handling Conference

82

MEAT+ POULTRY | 11.20 | www.meatpoultry.com

KFC's spin on the charcuterie board
puts comfort in place of cold cuts.
To celebrate its new signature KFC
Sauce, Chris Scott, head chef at
KFC, created three "KFCharcuterie"
board recipes that incorporate KFC
products and other ingredients.
KFC launched the signature
sauce - a tangy, sweet and smoky
blend specifically designed to pair
with KFC's Extra Crispy Tenders
- along with a newly revamped
core sauce lineup of Classic Ranch,
Honey BBQ and Honey Mustard, in
addition to KFC Hot Sauce.

Kroger; Hormel Foods; Yum! Brands Inc.

"When we see rates of suicide
increasing among an occupational
group - like farmers, like
veterinarians - upstream of that
there are many more suicide attempts
that are not ending in deaths."

KFC charcuterie
celebration


http://www.Kroger.com http://www.meatpoultry.com

Meat+Poultry - November 2020

Table of Contents for the Digital Edition of Meat+Poultry - November 2020

Meat+Poultry - November 2020 - 1
Meat+Poultry - November 2020 - 1
Meat+Poultry - November 2020 - 2
Meat+Poultry - November 2020 - 3
Meat+Poultry - November 2020 - 4
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Meat+Poultry - November 2020 - 49
Meat+Poultry - November 2020 - 50
Meat+Poultry - November 2020 - VDG1
Meat+Poultry - November 2020 - VDG2
Meat+Poultry - November 2020 - 51
Meat+Poultry - November 2020 - 52
Meat+Poultry - November 2020 - 53
Meat+Poultry - November 2020 - 54
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