Meat+Poultry - November 2020 - 8

C O M M E N TA R Y

The show must go on(line)
2020 has thrown everyone for a loop.
What started out as a reasonably
typical year, has turned into a year
like no other. Not a day goes by where
COVID-19 doesn't make the headlines.
As virus cases continue to rise around
the country, lawmakers, business
owners, school superintendents and
medical professionals continue to
make the best decisions they can about
how to keep life going while keeping
people as healthy as possible. But
things just aren't quite the same.
People are either holed up in their
newly created "home offices" spending
countless hours on conference calls
and Zoom sessions or they're going to
work donning masks and other PPE
(personal protective equipment) in
order to safely perform work that can't
be done virtually.
Social distancing has become a way
of life - with family and friends, with
work colleagues and with strangers
on the street. Face-to-face business
meetings are few and far between, and
at those that do occur, handshakes
have been replaced with courteous
nods and elbow bumps.
As much as everyone wants life to
return to normal, both socially and in
our work lives, we're not quite there
yet - just sit tight, hurry up and wait.

Last January, before the pandemic
really started to spread, meat and
poultry processing professionals were
able to make their annual pilgrimmage
to Atlanta for the International
Production & Processing Expo
(IPPE). More than 32,000 people
attend each year, from more than 130
countries. It's the best place to see
new technology designed for the meat
and poultry processing industries, to
network with colleagues and to learn
about what's going on in our industry.
MEAT+POULTRY always attends and
benefits so much from face-to-face time
with suppliers, processors and industry
experts. We pride ourselves on never
missing a show.
Unfortunately, in 2021, we'll all be
missing IPPE.
Show organizers recently made
the difficult decision to cancel the
in-person portion of the annual trade
show. After months of considering the
options, discussing health concerns
and surveying participants to gauge
interest in attendance, members of
the sponsoring organizations - the
American Feed Industry Association,
the North American Meat Institute
and the US Poultry & Egg Association
- decided to turn the show into an
online-only event.
"We concluded that due to the
challenges of the pandemic and
safety concerns, we could not offer
the type of experience the industries

have come to expect by bringing key
decision-makers from across the globe
to Atlanta," organizers explained.
Instead, the show will offer virtual
offerings during IPPE week - Jan.
26-28, 2021 - which will include
educational programs for attendees
and exhibitors as well as "exhibitor
marketplace engagement."
I'm sure many in the industry are
already disappointed about not starting
out their year doing business in Atlanta,
but I know the show organizers did
not come to this conclusion easily.
Putting safety first and choosing to
switch the event to online only is not
only responsible of the IPPE show
organizers, but respectful. They made
the decision with health and safety as
a top priority instead of simply making
money. When the show organizers
opted to cancel the in-person event
they took the decision away from the
attendees and their companies. The
visitors to the show no longer have
to weigh the choice of doing business
versus keeping employees healthy and
safe. This was a responsible sacrifice
by the IPPE organizing team and
they should be acknowledged and
rewarded. So, let's do what we can to
support the virtual event they will be
holding in January. And then, mark
your calendars for Jan 25-27, 2022, to
return to Atlanta to support one of the
industry's best shows, once again.
KIM BERLIE CLYM A | kc lyma@sosland.com

"We concluded that due to the pandemic and
safety concerns, we could not offer the type of
experience the industries have come to expect."
- IPPE SHOW ORGANIZERS

8

MEAT+ POULTRY | 11.20 | www.meatpoultry.com


http://www.meatpoultry.com

Meat+Poultry - November 2020

Table of Contents for the Digital Edition of Meat+Poultry - November 2020

Meat+Poultry - November 2020 - 1
Meat+Poultry - November 2020 - 1
Meat+Poultry - November 2020 - 2
Meat+Poultry - November 2020 - 3
Meat+Poultry - November 2020 - 4
Meat+Poultry - November 2020 - 5
Meat+Poultry - November 2020 - 6
Meat+Poultry - November 2020 - 7
Meat+Poultry - November 2020 - 8
Meat+Poultry - November 2020 - 9
Meat+Poultry - November 2020 - 10
Meat+Poultry - November 2020 - 11
Meat+Poultry - November 2020 - 12
Meat+Poultry - November 2020 - 13
Meat+Poultry - November 2020 - 14
Meat+Poultry - November 2020 - 15
Meat+Poultry - November 2020 - 16
Meat+Poultry - November 2020 - 17
Meat+Poultry - November 2020 - 18
Meat+Poultry - November 2020 - 19
Meat+Poultry - November 2020 - 20
Meat+Poultry - November 2020 - 21
Meat+Poultry - November 2020 - 22
Meat+Poultry - November 2020 - 23
Meat+Poultry - November 2020 - 24
Meat+Poultry - November 2020 - 25
Meat+Poultry - November 2020 - 26
Meat+Poultry - November 2020 - 27
Meat+Poultry - November 2020 - 28
Meat+Poultry - November 2020 - 29
Meat+Poultry - November 2020 - 30
Meat+Poultry - November 2020 - 31
Meat+Poultry - November 2020 - 32
Meat+Poultry - November 2020 - 33
Meat+Poultry - November 2020 - 34
Meat+Poultry - November 2020 - 35
Meat+Poultry - November 2020 - 36
Meat+Poultry - November 2020 - 37
Meat+Poultry - November 2020 - 38
Meat+Poultry - November 2020 - 39
Meat+Poultry - November 2020 - 40
Meat+Poultry - November 2020 - 41
Meat+Poultry - November 2020 - 42
Meat+Poultry - November 2020 - 43
Meat+Poultry - November 2020 - 44
Meat+Poultry - November 2020 - 45
Meat+Poultry - November 2020 - 46
Meat+Poultry - November 2020 - 47
Meat+Poultry - November 2020 - 48
Meat+Poultry - November 2020 - 49
Meat+Poultry - November 2020 - 50
Meat+Poultry - November 2020 - VDG1
Meat+Poultry - November 2020 - VDG2
Meat+Poultry - November 2020 - 51
Meat+Poultry - November 2020 - 52
Meat+Poultry - November 2020 - 53
Meat+Poultry - November 2020 - 54
Meat+Poultry - November 2020 - 55
Meat+Poultry - November 2020 - 56
Meat+Poultry - November 2020 - 57
Meat+Poultry - November 2020 - 58
Meat+Poultry - November 2020 - 59
Meat+Poultry - November 2020 - 60
Meat+Poultry - November 2020 - 61
Meat+Poultry - November 2020 - 62
Meat+Poultry - November 2020 - 63
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Meat+Poultry - November 2020 - 66
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