Meat + Poultry - August 2007 - 85

WAL-MART

fl Sealed Air

CRYOVAC

Flat share price performance

F oo d P ac k ag i ng

Wal-Mart shares indexed against the S&P 500
200

OUR SECRET
IS SIMPLE.

S&P
Wal-Mart

175

S y s t e ms

150

No really, that's the secret - simple.

125

Consumers tell us they want to

100

get dinner on the table faster.

75
July
2002

No more chopping and marinating.

July
2003

July
2004

July
2005

July
2006

July
2007

Quicker cooking. Less clean
up. We know because we ask

chief executive officer of our Wal-Mart
Stores Division, is leading to improve
our business," he said. "While some
points in the plan have not delivered
the results yet that we would like to
see, the core of that plan, improving
our customer service and improving
returns, is critical to the continued success of our company.
"Our core grocery business continues
to do very well. Food and consumables
are leading the way for our Wal-Mart
supercenters."
Expanding on the strategic initiative,
Castro-Wright's list of strong performers
began with "groceries driven by food."
Wal-Mart is gaining share in a diverse collection of food and beverage
categories, beginning with ready-todrink tea/coffee, up 3 points; Mexican

sauce, up 2.7; shelf stable dinners, up
2.3; and frankfurters, up 2.0
Perhaps the most compelling case for
continued potential growth for Wal-Mart
in food and beverage is the large number of categories in which the chain has
an under-developed presence among
the middle- and upper-income shoppers
who regularly shop its stores. Reaching
middle- and upper-income customers
will mean luring them from rival Target
Corp. and other higher end competitors, however.
To John Fleming, executive vice president and chief merchandising officer, attracting these customers means fundamentally changing the Wal-Mart brand.
"The brand has always stood for low
prices, broad assortment and trust," Fleming said in a recent interview with The

them. And then, whether it's
fresh or pre-cooked, produce or
protein, we deliver.

imp e eppss
Take Cryovac ® Simple Steps ®.
It's heat-and-serve, microwavable
packaging with vacuum skin that
self-vents. Which means goodbye
hot, messy pouches, and hello
happy dinner-makers.

Wal-Mart Stores revenue
Fiscal year % change versus prior year

12.9%
10.9%

10.1%

Heat-and-serve is just the beginning.

9.4%

From ready-to-cook to convenient

7.8%

portions, Cryovac solutions are all

5.6%

designed to make mealtime simple
for busy consumers.

2003

2004

Source: Information Resources, Inc.

2005

2006

2007

Q1 2008

For more information, visit us at
www.cryovaclistens.com.



http://www.cryovaclistens.com

Meat + Poultry - August 2007

Table of Contents for the Digital Edition of Meat + Poultry - August 2007

Contents
Meat + Poultry - August 2007 - 1
Meat + Poultry - August 2007 - 2
Meat + Poultry - August 2007 - 3
Meat + Poultry - August 2007 - Contents
Meat + Poultry - August 2007 - 5
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https://digital.meatpoultry.com/sosland/mp/meatpoultry-november-2024
https://digital.meatpoultry.com/sosland/mp/meatpoultry-october-2024
https://digital.meatpoultry.com/sosland/mp/meatpoultry-september-2024
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https://digital.meatpoultry.com/sosland/mp/meatpoultry-august-2023
https://digital.meatpoultry.com/sosland/mp/special-supplement-ground-meat-trends-technology-july-2023
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https://digital.meatpoultry.com/sosland/mp/meatpoultry-december-2022
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https://digital.meatpoultry.com/sosland/mp/meatpoultry-october-2022
https://digital.meatpoultry.com/sosland/mp/special-supplement-ground-beef-trends-technology-september-2022
https://digital.meatpoultry.com/sosland/mp/meatpoultry-september-2022
https://digital.meatpoultry.com/sosland/mp/meatpoultry-august-2022
https://digital.meatpoultry.com/sosland/mp/meatpoultry-july-2022
https://digital.meatpoultry.com/sosland/mp/meatpoultry-june-2022
https://digital.meatpoultry.com/sosland/mp/special-supplement-meat-alternative-trends-and-technology-may-2022
https://digital.meatpoultry.com/sosland/mp/meatpoultry-may-2022
https://digital.meatpoultry.com/sosland/mp/meatpoultry-april-2022
https://digital.meatpoultry.com/sosland/mp/special-supplement-bacon-trends-technology-march-2022
https://digital.meatpoultry.com/sosland/mp/meatpoultry-march-2022
https://digital.meatpoultry.com/sosland/mp/meatpoultry-february-2022
https://digital.meatpoultry.com/sosland/mp/meatpoultry-january-2022
https://digital.meatpoultry.com/sosland/mp/-meatpoultry-december-2021
https://digital.meatpoultry.com/sosland/mp/meatpoultry-november-2021
https://digital.meatpoultry.com/sosland/mp/meatpoultry-october-2021
https://digital.meatpoultry.com/sosland/mp/special-supplement-ground-meat-trends-technology-october-2021
https://digital.meatpoultry.com/sosland/mp/meatpoultry-september-2021
https://digital.meatpoultry.com/sosland/mp/meatpoultry-august-2021
https://digital.meatpoultry.com/sosland/mp/meatpoultry-july-2021
https://digital.meatpoultry.com/sosland/mp/meatpoultry-june-2021
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https://digital.meatpoultry.com/sosland/mp/meatpoultry-march-2021
https://digital.meatpoultry.com/sosland/mp/2021_02_01
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https://digital.meatpoultry.com/sosland/mp/2020_12_01
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https://www.nxtbook.com/sosland/mp/2011_01_01
https://www.nxtbook.com/sosland/mp/2010_12_01
https://www.nxtbook.com/sosland/mp/2010_11_01
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http://digital.meatpoultry.com/sosland/mp/2006_12_01
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http://digital.meatpoultry.com/sosland/mp/2006_09_01
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http://digital.meatpoultry.com/sosland/mp/2006_06_01
http://digital.meatpoultry.com/sosland/mp/2006_05_01
http://digital.meatpoultry.com/sosland/mp/2006_04_01
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